Arxan Technologies Joins Microsoft Visual Studio Industry Partner (VSIP) Program

Bethesda, MD (PRWEB) December 18, 2007 -- Continuing its efforts to counter piracy, Arxan Technologies, a leading provider of application hardening solutions designed to protect software IP from piracy and tampering, today announced its participation in the Microsoft Visual Studio Industry Partner (VSIP) program as a premiere-level partner.

With more than 200 members, the VSIP program gives partners the resources they need to successfully integrate their tools, components and services into the Visual Studio development environment. Arxan's VSIP membership ensures that its GuardIT product family is well-aligned with the program's development tools and strategies, maximizing ease of use for Windows developers deploying Arxan's application hardening solution for software intellectual property (IP) protection.

"Microsoft is serious about protecting developers' applications both from piracy and from malicious attacks," said Michael O'Neill, Visual Studio Product Manager at Microsoft Corp. "Arxan's application hardening technology arms developers with the tools they need to protect their software code and intellectual property with minimal impact on performance or time-to-market. Microsoft is pleased to have Arxan in the VSIP program."

"Software piracy is growing globally at an alarming rate, and we're seeing an increased demand from the market for a solution that aptly protects their software IP investments, while integrating seamlessly into their already-existing development lifecycle as to not impact the quality or performance of the software," said Mike Dager, CEO, Arxan Technologies. "We are very excited to be working with Microsoft to more closely integrate our offerings with one of the world's most prevalent development environments. Our solution provides Visual Studio developers with application hardening solutions to protect valuable IP and therefore, protect innovation."

Arxan's GuardIT family of products provides application code hardening solutions that addresses the full range of software protection needs, from piracy to tampering to reverse engineering threats. For more information on GuardIT, please contact info@arxan.com.

About Arxan Technologies
Arxan Technologies Inc. is a leading provider of application hardening solutions designed to protect software intellectual property (IP) from piracy, tampering, reverse engineering and any manner of theft. Our GuardIT® solution takes software security beyond static obfuscation and encryption to dynamically defend, detect and react against application attacks. Arxan supports a full range of application protection needs, from commercial software anti-piracy to military grade assurance. Businesses rely on Arxan to fortify software, license management and DRM applications to prevent the loss of billions of dollars to unauthorized use. The U.S. department of defense and its contractors rely on Arxan Defense Systems, Inc., a subsidiary of Arxan Technologies, to deliver best of breed anti-tamper solutions to protect critical program information in military technology. Founded in 2001, Arxan Technologies has offices in Bethesda, Md., San Francisco, Calif., Dallas, Boston, Chicago, New York and West Lafayette, Ind. For more information please visit www.arxan.com or email info@arxan.com.

Other product and service names mentioned herein are the trademarks of their respective owners.

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Microsoft Launches adCenter Affiliate Program and Joins 5 Star Affiliate Programs

Tech bloggers and Internet Marketers often talk about the benefits of Pay Per Click (PPC) Advertising with the adCenter Platform. Now they can earn revenue for sharing the information and referring new advertisers to adCenter, via the Microsoft® Affiliate Network.

"This program is a clear win-win for Microsoft and affiliate marketers." said Linda Buquet, President of 5 Star Affiliate Programs. "Having an adCenter affiliate program will help to expand Microsoft's reach in the advertising community and will offer affiliate partners the opportunity to share the revenue. We are proud to have Microsoft join the 5 Star family of high integrity affiliate programs." she said.

Microsoft® adCenter Affiliate Program Overview
Affiliates can earn a cash bounty for each new customer they refer that opens an adCenter account. Commissions are paid on new adCenter advertisers based in the US. A $50 adCenter credit promotion is available to help affiliates close sales. This offer is designed for sites that contain resources or content focused on business, Internet marketing, search marketing, and web development.

To sign up for the program or for more information, please see: adCenter Affiliate Program Details

About the Microsoft® Affiliate Network
The network encompasses all of Microsoft's premier affiliate opportunities. Today there are two Microsoft services affiliates can promote and profit from - MSN adCenter and Windows Live OneCare. Over the next few months more Microsoft products and services will be added.

About Microsoft® adCenter
Microsoft (Nasdaq "MSFT") is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. Microsoft® adCenter is the advertising platform that enables businesses to create, manage and optimize search marketing campaigns to targeted buyers made up of 99 million search users on the MSN and Live Search[1 Network. Search marketing is one of the most cost-effective and efficient marketing vehicles available to help small and mid-sized companies grow their business.

About 5 Star Affiliate Programs
5 Star Affiliate Programs is a premiere affiliate marketing destination site that represents carefully selected, high integrity, top paying affiliate programs. The #1 ranked 5 Star Affiliate Blog features affiliate marketing news and advice to help both affiliates and merchants achieve greater conversion rates and ROI from their online marketing efforts.

In addition to representing the Microsoft Affiliate Network, 5 Star also represents two of the leading outsourced affiliate management companies - PartnerCentric and AMWSO. Between them they manage over fifty affiliate programs for leading eCommerce merchants including National Geographic, The Company Store, 21st Century Insurance, Western Union and more.

For additional information contact Linda Buquet, President, 5 Star Affiliate Programs
Phone: 760.781.5663 Email: linda AT 5staraffiliateprograms.com

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Ceridian Sees Increasing Interest Among Midmarket Companies For HR Outsourcing

Minneapolis (PRWEB) December 18, 2007 -- Ceridian’s Human Resources Outsourcing (HRO) division continues to have steady growth with the addition of many new clients and the extension of contracts in its customer base.

Ceridian’s HRO portfolio now consists of 29 clients in the U.S. This includes eight new employers that have signed with Ceridian since the
beginning of the 2007 and eight existing Ceridian HRO clients that have extended or renewed their contracts with Ceridian HRO.

Some of Ceridian’s new HRO clients include:

* ACCO Brands Corporation (NYSE:ABD), a world leader in select categories of branded office products.
* AMEC, an engineering and project management company is a focused supplier of high-value consultancy, engineering, and project management services to the world’s energy, power and process industries.
* Jiffy Lube, the largest system of franchised and company operated service centers in the fast-lube industry.
* JohnsonDiversey Inc., a leading global provider of commercial cleaning and hygiene solutions, serving customers in the lodging, food service, retail, health care and food and beverage sectors as well as building service contractors.


All of these employers have turned to Ceridian to fully manage at least one of their HR/Payroll or benefits functions such as payroll, HRIS, health and welfare, Flexible Spending Accounts, COBRA, QRDO, talent acquisition and management and HR regulatory/compliance.

"We are finding more and more that HRO is very attractive to the mid-market, or medium-sized, organization because of the economic, strategic, operational, risk management – and the technology benefits – that the model provides," said Ceridian HRO general manager and senior vice president, Keith Strodtman. "While mid-sized companies have become accustomed to buying separate best-of-breed HR solutions to support the various silos within the function -- it actually makes more sense to look to one provider for multiple solutions. It makes the process of automating HR less challenging and offers the opportunity for better integration of functional areas. HRO can be a good alternative for companies in this situation."

Ceridian has provided strategic HRO services since 1995 and was one of the first companies to provide a complete outsourced HRO offering. Today Ceridian is one of the leading providers of HRO to mid-market-sized companies, those with 2,000-15,000 employees.

"We are seeing companies, especially those in the midmarket who have made a successful change to HRO, focus more on strategic, high-return HR initiatives such as succession planning, organizational design, team effectiveness, leadership development, talent management, performance management and development planning," said Strodtman. "This is in large part because a major administrative burden has been lifted."

About Ceridian
Ceridian Corp. is a business services company that helps its customers maximize the power of their people, lower their costs and focus on what they do best. The company's suite of innovative managed human resource solutions includes payroll and compensation, employee benefits administration, staffing, compliance, HR administration and Employee Assistance Programs (EAP), work-life and health and productivity solutions. Ceridian serves businesses and employees in the United States, Canada and Europe. For more information about the human resource outsourcing company's comprehensive array of solutions, visit www.ceridian.com or call (800) 729-7655. Through its Comdata and Stored Value Solutions (SVS) subsidiaries, Ceridian is a major payment processor and issuer of credit cards, debit cards and stored value cards, primarily for the trucking and retail industries in the United States. www.comdata.com


This press release was distributed through eMediaWire by Human Resources Marketer (HR Marketer: www.HRmarketer.com) on behalf of the company listed above.

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MailChimp Creates Email Marketing Experts List

Atlanta, GA (PRWEB) December 18, 2007 -- MailChimp announces its new Experts List (http://www.mailchimp.com/experts/) as a resource to help email marketers find and hire professional email designers and email marketing campaign programmers. The list showcases experts who have experience with MailChimp's more powerful features including A/B split testing, list segmentation, Inbox Inspector, and the new intelligent API.

"Larger companies have been asking us for help getting their internal systems (CRMs, CMS, E-commerce carts, databases) integrated with MailChimp," said Ben Chestnut, Co-Founder of MailChimp. "Since we are a do-it-yourself email marketing solution, we created a list of experts who are intimately familiar with MailChimp."

With MailChimp's Experts List growing daily, email marketers can take full advantage of experienced designers, coders, and developers. Professionals on the Experts List provide services such as custom HTML email design, API integration, email marketing best practices consultation, MailChimp training, and other professional services to help companies launch a successful email marketing campaign.

"These are developers who know MailChimp, who use MailChimp, and who can help companies fully integrate their systems with MailChimp," said Chestnut. "Our list contains experts from countries around the world including Australia, Austria, the UK, and the USA. Email marketing professionals are encouraged to apply to be included on the Experts List."

The most popular service on the Experts List includes full integration with MailChimp's new and improved API. Email marketers have more flexibility with the ability to pull and use data with their own internal customer databases. Full documentation is available for the MailChimp API at http://www.mailchimp.com/api

About MailChimp

MailChimp, a leading do-it-yourself email marketing service, provides tools to over 10,000 small businesses, design agencies, non-profits, restaurants, and e-Commerce organizations worldwide. Customers can create professional, eye-catching HTML emails in minutes with easy-to-use web based tools. MailChimp offers a 30-day free trial with two affordable pricing programs: monthly and pay-as-you-go. The Atlanta, GA based company provides top-notch tools for email marketers to easily send, track, and improve their email marketing efforts.

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Truston and Trend Micro Partner to Offer Discounts on Identity Theft Protection

Santa Barbara, Calif. (PRWEB) December 18, 2007 -- Truston, a provider of award-winning online services for identity theft protection, announced that it has partnered with Trend Micro to offer its U.S. customers a series of discounts on the MyTruston service which helps consumers prevent and recover from ID theft. Launching today is a discount offer for customers that buy a Trend Micro gift card before December 31, 2007. This holiday promotion provides 90 days free of MyTruston Plus and 50% off the regular $10 monthly MyTruston fee as long as you are a member. For more information, visit http://www.mytruston.com/trendmicro.html

"We are delighted to partner with Trend Micro, a leader in consumer security software, to offer unheard of discounts to their customers and trial users—50% off our regular membership cost and 90 days free." said Tom Fragala, Truston's founder and Chief Executive Officer. "This further validates our status as a provider of unique, valuable services helping consumers protect their identity without putting their personal information at risk."

"Trend Micro is pleased to offer Truston's award-winning ID theft protection services to our Trend Micro Internet Security 2008 customers." said Carol Carpenter, Vice President of Trend Micro Consumer Marketing. "Our customers appreciate great value and understand the importance of privacy and protecting their identity, so we feel this partnership is a great fit."

After purchasing the gift of Trend Micro™ Internet Security 2008, the buyer will receive via email a promotion code and the web site URL from where they can immediately sign up and take advantage of the free trial and discount.

About Trend Micro Incorporated
Trend Micro, Incorporated is a pioneer in secure content and threat management. Founded in 1988, Trend Micro provides individuals and organizations of all sizes with award-winning security software, hardware and services. With headquarters in Tokyo and operations in more than 30 countries, Trend Micro solutions are sold through corporate and value-added resellers and service providers worldwide. For additional information and evaluation copies of Trend Micro products and services, visit our Web site at www.trendmicro.com.

About Truston
Truston is dedicated to protecting people from identity theft and improving their credit without putting their personal information at risk. The company offers its services direct to consumers via its MyTruston service. Truston also has a white-label partner-ready web service for membership marketing companies, banks, credit unions, and credit card companies. Truston's consumer direct service was awarded 4 out of 5 stars from PC Magazine in 2007. The company was named a 2008 Hot Companies finalist by Silicon Valley Communications. For more information, visit www.mytruston.com.

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